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Product Showcase Set Up
Bahen PrivettOct. 13
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Registration Open - Day 1
Questions? Contact Pam DillonOct. 14
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Product Showcase Set UpOct. 14
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Product Showcase - Flatwater Demo TimeOct. 14
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Welcome & State of the Industry: Charting the Path Forward
Stig LarssonOct. 14
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ACA Instructor Update – Level 1/Level 2 Multi-disciplinary Instructor Update for Canoe/Kayak/SUP (Pre-Register before Sept 20 - Fees Apply)
Jeff Atkins, ACA Instructor TrainerOct. 14
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Who's Paddling?
Kelly DavisOct. 14
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Building a Stronger Paddlesports Ecosystem
Jason Eccles, President Branches LLCOct. 14
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BREAK
Oct. 14
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Brand Roundtable - What's Working (or not) in Paddlesports?
Panel Producer - Bahen PrivettOct. 14
Event PTC University - Kickoff
starts on
Oct 14, 2026, 2:00:00 PM
(US/Central)
Concurrent Session 2: Building and Using a Paddlesports Influencer Ecosystem
Industry Knowledge and Best Practices
Location: Conference Room A&B
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10/15/26, 10:15 AM
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10/15/26, 11:00 AM
(US/Central)
(45 minutes)
Jeff Moag and Andrea White
Jeff Moag and Andrea White
Building and Using a Paddlesports Influencer Ecosystem
Influencers are a big part of the successful outreach formula in today's world. Join Jeff Moag and Andrea White as they explore the Water Sports Foundation's influencer project conducted this summer. They will share some great insights including marketing to the broader beginner market, and successful outreach to minority communities.
Co Presented by Jeff Moag and Andrea White, Water Sports Foundation